You are here: REHACARE Portal. Up-to-date. Archive. Social Commitment.
The Big Knit
The Big Knit
Hatted smoothies now on sale to
raise money for Age UK; © Age UK
Winter can be hard when you are in later life, with many older people suffering needlessly. innocent, a UK's smoothie company, and Age UK launched The Big Knit – their annual initiative to help make older people warmer in winter.
As part of Age UK’s new Spread the Warmth campaign launched earlier this week, innocent smoothies will be wearing knitted woollen hats in all Sainsbury's and Boots stores. For each hatted bottle sold, innocent will donate 25p to Age UK.
All monies raised will help fund vital winter projects through the Spread the Warmth campaign, enabling Age UK to help people in later life by providing information and advice and Winter Grants to cope with issues like heating, health and human contact.
Knitters from Age Concern Buckinghamshire, pictured above, are joined by some top celebrities in backing The Big Knit – celebrity hat designers this year include Paul Smith, Roger Moore, Sienna Miller and Christopher Biggins.
The aim is to raise up to £200,000 to help make older people warmer this winter. People across the UK have been busy knitting and have created over 600,000 hats.
REHACARE.de; Source: Age UK
- Read more about Age UK at: www.ageuk.org.uk
( Source: REHACARE.de )
More informations and functions
MORE ABOUT...
Age
Associations
Elderly Persons
Social Commitment
