Not really a new identity, it's a more accurate identity and better represents who we are and what we want to be for our customers.
Our new logo is a simpler, cleaner graphic, not so flashy. Ki Mobility isn't flashy.
Better by Design is a simple statement that expresses what's behind our approach to all of our products and services. Throughout our history we have focused on providing the assistive technology professional with products and services that makes their job easier. It didn't just happen. We designed it this way.